China home network famous enterprises interview iron strong energy technology director Yang Qiang
Date:2023/10/9 Hits:
114
Title 1: Chairman of Tieqiang Energy Technology Co., LTD. Yang Qiang ” To be a talking door is the belief of an iron man.
Title 2: Chairman of Tieqiang Energy Technology Co., LTD. “ Yang Qiang ” : To provide customers with higher value products is the goal that Iron Strongman has been pursuing
Recently, China Home network [famous enterprise interview] column specially invited Yang Qiang, chairman of Wuyi Tie strong Energy Technology Co., LTD., launched a campaign around “ Cast aluminum door ” Industry this topic of conversation.
It is understood that Wuyi Tieqiang Energy Technology Co., Ltd. was established in 2014, nearly ten years ago. For the door industry enterprises, Tie strong is not deeply rooted in the door industry veteran enterprises, but is such an enterprise, in the premise of ensuring product quality, according to the market and customer needs constantly upgrade the product function iteration, so that the product function will always walk in the forefront of the industry, but also in line with the humanized design concept, so that the enterprise in the fierce market competition to maintain sustainable development.
has already changed its brand in 2022 “ INCONA ” Change to the fifth generation.
For a business, constantly innovating requires a certain creativity and the courage to break yourself. Perhaps it is this sincerity and unimpeachably quality that has moved many consumers, and Tieqiang was rated as China's top ten brands of copper doors and steel and copper doors in the following year.
2015 Tie Strong was rated “ Excellent demonstration enterprise of integrity management ” ;
In 2016, Hilton Copper Gate under Tieqiang won the exhibition qualification in the Central Channel;
In 2020, Tie Qiang entered the China Decoration Association and became the drafting unit of the cast aluminum door industry standard;
In 2022, Tieqiang's Incona brand won “ Top 10 brands of high-end custom entry door” Title;
In 2022, Tieqiang won “ Credit rating 3A” Title;
In 2022, Tieqiang won “ Quality and integrity service 3A” Title;
In 2022, Tieqiang won “ Abide by the contract and keep one's word. Title;
2017-2022, Iron Strong continuous research and development. In the appearance design, utility model structure design and other aspects invested a lot of research and development costs and obtained hundreds of patent certificates;
is in 2019-2020 with products successfully obtained copper door, cast aluminum door A, B grade five fire product certification;
In 2019, Tieqiang successfully obtained the passive door certification;
In 2020, Tieqiang will conduct self-quality testing for the products again, and obtain seven fire product certification certificates of copper door, cast aluminum door A and B;
21 years, Iron Strong success “ Large fire door ” Fire product certification, so far, iron strong has become a company with the most complete qualification in the industry.
About Tie strong brilliant resume is difficult to write a complete, in order to better bring you to understand Tie strong, the following, let us welcome the chairman of Tie strong Energy Technology • Mr. Yang Qiang visited China Home Network!
China Home network reporter: Yang Dong Hello! On behalf of China Home Network and the majority of netizens, I would like to welcome you, but also thank you for your busy schedule to accept our famous enterprise interview!
We all know that in the context of today's post-epidemic era, door enterprises are experiencing a difficult upward growth process from a deep depression. Many enterprises may survive the three-year epidemic, but they did not survive the tide of the epidemic era, and were eventually swallowed by the torrent. Would like to ask you, in the difficult circumstances of the environment, how do you lead iron strong to rise to the height of the update?
Iron Strong Energy Technology · Yang Qiang: Unyielding in the face of difficulties, the epidemic has never stopped product development for three years. The post-epidemic era has brought too many changes to each of us, such as consumption concept, from comparison consumption to rational consumption, the rational era is coming, we must also change the product style, product structure, product function and so on. Tiestrong fifth generation system door, passive door is a strong birth under the epidemic, Tiestrong successfully participated in the International door industry Expo on May 26, 2023, five generation products are favored by domestic and foreign merchants!!
China Home Network · Reporter: Continuous research and development of new products, persistence will eventually pay off.
In order to be able to not be eliminated in the fierce competition, many enterprises have opened a crazy internal volume model, volume service, volume quality, volume marketing, the competitiveness between enterprises is becoming more and more large, anxiety is difficult to control. But according to observation, Tie Qiang has not seemed to be disrupted by the outside world rhythm, may I ask you based on what considerations, neither comparison nor follow the trend? Dong Yang: Our iron strong goal is clear, the product positioning is clear, and the product consumption target group is clear. The development of three plans to face the current internal volume situation, there are brands (continue to increase investment in product promotion), quality (optimize the structure, improve the details, increase the investment in CNC intelligent equipment, so that the product pass rate of 99%), there are prices (at present, the world overcapacity, consumption downgrade, we must reasonably let the price return to a reasonable level). It is better to roll yourself than to roll with others!!
Reporter: “ It is better to roll yourself than to roll others ” Yang Dong this sentence suggests that industry enterprises carve smoke lung.
Previously mentioned, iron strong is keen to bring forth the new, then please introduce in detail for the majority of consumers in the recent past, what new products are worth looking forward to, what design concepts are worth learning and understanding?
Yang Dong: How to provide customers with higher value products is the goal that Iron Strongman has been pursuing.
At present, the heat insulation coefficient of the system door on the market is about 1.2K; Iron Strong is through research and development, so that the K value reaches about 0.7K value. Breaking the European standard is our goal, so stay tuned.
Reporter: Looking forward to the next development of iron strong!
A good product is a continuous transfusion to the door industry market, so that customers have more choices. Products continue to flow into the market to be tested, then the dealer channel is more important, for this point, what are your plans and considerations? Yang Dong: To be a talking door is the belief of the iron man. Good products will eventually win market recognition by themselves.
Reporter: Yang Dong concise and confident answer, let us see that only good products, is a strong backing for the enterprise.
I have always heard that Iron strong insists on being customer-centric, and can respond quickly to customer needs every time, in order to continue to create long-term value for customers and then achieve customers. What do these services mean for consumers?
Yang Dong: Buy at ease, use comfortably.
Reporter: Iron strong has a professional product development and technical research team, for the quality control of this piece of experience?
Yang Dong: No too much principle or what experience; Only require each employee to implement 99% of the requirements of iron strong.
Reporter: Strict implementation, is bound to receive the highest return. We have learned that Tieqiang's products have the characteristics of stable quality, novel style and unique design, which is particularly suitable for continuing to go abroad, so that consumers all over the world have the opportunity to witness the improvement of Chinese product quality through Tieqiang. May I ask, how do you plan the planning and promotion strategy of your products for internationalization?
Dong Yang: We do have plans to go abroad, to see the outside world, so that their own better learning, in April 2023 to participate in the Canton Fair, the first battle hit the ground running, successfully signed the European and American markets, keep up the good work! Strive to achieve better overseas markets.
Reporter: From Yang Dong's short and powerful speech, it is not difficult to see that the deep corporate culture and excellent product quality are the biggest confidence of the brand. Here, I wish Tieqiang can achieve its goal as soon as possible and expand the overseas market.
Share to
